Paid Media Specialist for Ad Spend Management

Nukava is looking for a Paid Media Specialist to launch and manage our early paid acquisition campaigns for a DTC ecommerce brand. Start date ASAP.

This is a 1099 independent contractor role. Compensation is a $1,000/month retainer, with ad spend handled separately.

What you'll help with:

- Launch paid campaigns across Meta, TikTok, Google, or other recommended channels.

- Build basic campaign structure, audiences, budgets, and tracking.

- Manage budget pacing and campaign performance.

- Test creative, copy, hooks, offers, and landing pages.

- Monitor key metrics like CAC, ROAS, CPA, CPC, CTR, conversion rate, and spend.

- Recommend budget shifts based on performance.

- Provide simple weekly reporting and next-step recommendations.

- Help keep ads appropriate for ecommerce, wellness, and supplement-style compliance.

Good fit:

- Experience running paid media for ecommerce brands.

- Comfortable managing small budgets efficiently.

- Experience with Meta Ads, TikTok Ads, Google Ads, Shopify, GA4, or similar tools.

- Bonus if you've worked with supplements, beverages, wellness, CPG, or regulated ad categories.

- Can move quickly without overcomplicating early-stage testing.

About Nukava

Nukava is an early-stage kava wellness brand based in Lehi, Utah. We make approachable kava products and are building a community around better social rituals, creator partnerships, and direct-to-consumer ecommerce. We are small, fast-moving, and in launch mode.